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‘Bordeaux’ WrapIt Loom Bracelet

The NEW WrapIt Loom by Rainbow Loom is here and we’re the first official U.K. suppliers of this awesome new tool! Making trending wrap bracelets has never been easier or faster with the WrapIt Loom. Inside the tool you’ll find a handy bead tray, lots of Toho seed beads with patterns and easy-to-follow instructions to make four different bracelets. Now that we’ve made all four bracelets in the kit, we’re using our own choice of beads to make a design of our own! I’ve chosen to use a rich mix of purple and burgundy glass beads inspired by Pantone’s autumn colour ‘Tawny Port’, with our sparkling new vintage pink glass faceted round beads in Pantone’s ‘Ballet Slipper‘ to lighten the design.

Project Materials

WrapIt Loom
Czech Fire Polished Glass Round Beads Amethyst 6mm Pk100
Preciosa Twin Hole Tile Square 6mm Frosted Amethyst Pk20
Preciosa Czech Fire Polished Beads 3mm Vintage Pink Pk100
Nymo Beading Thread Brown
Swarovski Heart Button Amethyst Pk1
Purple Waxed Cotton Cord 1mm 6 Metres
2x Beading Needles


Set up your WrapIt loom following the box instructions. Cut a length of purple cord approx. 34 inches long. Thread your button and move it to the centre of your cord. Take either side of the cords and tie a knot close to the back of the button. Roughly measure the length of the bracelet to your wrist and tie two LOOSE knots where you want the beads to end and the clasp to fit. Make sure you don’t pull the knot tight at this point so that you can easily adapt the length later on if you need to!

Now place the button and knotted end into the top clamp of your loom to hold it in place. Pass the opposite end through the clamp and wrap it around the WrapIt Loom end. Pull back the sliding part and press it into the groove to give you a tight tension.


Take a 1.5m length of cord and find the middle. Hold the middle point over your purple cords at the top of the loom. This is where you will begin to add beads. Take the left side of the thread and weave over the outside purple cord and back up through the middle between the two purple cords. On the opposite side do the same, taking the right thread around and up through the middle.

To add your first bead, take 1 vintage pink faceted bead and thread it onto one of the threads. Take the other thread and pass it through the bead in the opposite direction so that each cord crosses through it. Pull both of the threads until the bead sits neatly within the purple cords. After you add your beads, you will always pass each side of the thread back around the outside of the purple cords and up through the middle to complete the row. (Bear in mind that it will take a couple of rows for your design to sit nicely).


Next, thread on two pink beads and as before, pass the other cord in the opposite direction through the beads. Pull the cords and encourage the beads to sit within the purple cords. Bring each thread around the outside and up through the middle.

For the next set of rows complete the following:
1x 6mm bead.
2x pink 3mm beads.
1x tile bead – Since this is a twin hole, you need to treat it as if it were two rows of beads. Make sure you still wrap the threads around the outside of the cords before going through the second hole!

Repeat this pattern from your first two pink beads until you run out of room to add more beads. When you reach the end of the loom, check the bracelet against your wrist to see how much further length you wish to add. At this point, you can amend the knot if necessary. Place the bracelet further up the loom, gently clamping around the beads. Return the opposite knot to its position in the other clamp, pull back on the clamp and secure it down into the groove to give you your tension.

Continue to add your beads and when you are almost at the end, finish the design with two rows of pink beads, followed by a single pink bead to draw the end to a point. When you have finished adding beads, knot the thread a few times onto around the thread of a row and trim away the tail end.

You might like to secure the knots further with a drop of glue. Your bracelet is now ready to wear!

Join Beads Direct at The Handmade Fair with Swarovski Create Your Style

Here at Beads Direct, we’re SO excited to have partnered with Swarovski Create Your Style for The Handmade Fair, this September!

Join us on the day to pick up your embellishment kits with Swarovski crystals, FREE inspiration and hear our tips & techniques on how to decorate your favourite things with the colours of the rainbow, at the Swarovski Sweet Shop! You won’t be able to miss us, just look for all the glistening crystals.

The Handmade Fair brought to you by Kirsty Allsopp, is one of the biggest events of the year for creatives who love to make! The event takes place at Hampton Court Palace, Surrey from Friday 15th September to Sunday 17th September.  You can take part in all kinds of workshops, hear from the UK’s renowned crafters and enjoy perusing the craft stalls to get your hands on new tools, materials and beautiful crafting supplies.

In the run up to The Handmade Fair, we’re celebrating all things Swarovski with our ‘Chase the Rainbow’ theme! For your chance to WIN TICKETS to The Handmade Fair, join our mailing list and follow us on Facebook.

We hope to see you there!

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Teddy Bears Picnic

Happy Teddy Bears Picnic Day

The great British Summer is in full swing and while the sun is shining we decided to give our hard working teddy bears a break. They picked their favourite sparkly bits from the beads direct stores and headed out on their very own teddy bears picnic. We managed to grab a few sneaky pics of them enjoying themselves…..Happy Teddy Bears Picnic Day 2017! While you’re enjoying the photos remember everything featured has up to 50% off in our Summer section (not including the bears they are coming home with us).

Teady Bears Picnic day 2017

The gang

Anyone for cricket

Anyone for cricket

Monkey hanging around

Monkey, just hanging around

Time for a spot of gardening

Time for a spot of gardening

Hide and seek

Hide and seek

Do you think you can guess whose bear belong to who? Have a go at our online quiz!

If your Teddy has been enjoying Teddy Bears picnic day in sparkly beads, why not send us a photo to dan@beadsdirect.co.uk.

Talented designer makes beads the highlight of Graduate Fashion Week

The British School of Fashion was established to encourage innovation in fashion. Everyone at Beads Direct is passionate about creativity and design. At the start of 2017 Beads Direct joined forces with Rachael Weir, a massively talented student studying at British School of Fashion. Rachael selected beads from our range and worked her magic. The results formed part of her catwalk show at Graduate Fashion Week and are nothing short of breathtaking!

Rachel Weir designed bead jumper

Stunning fashion design using beads

Top with bead detailing at graduate fashion week

Top with bead detailing at graduate fashion week designed by Rachael Weir

Stunning back detailk using beads

Stunning back detail using beads

Eye catching head wrap made from beads

Eye-catching head wrap made from beads

Face mask made from bead by Rachel Weir

Face mask made from bead by Rachel Weir

Behind the Scenes at Beads Direct

At Beads Direct we love it when you give us a peak at your latest beautiful creations. Everyone here feels like we are part of a big creative family. So we thought you folks may enjoy seeing behind the scenes at Beads Direct and get to know the team a bit better. Look out for more sneak peeks soon!

After a fun weekend of sun, wind, rain and some truly British June weather, we’ve put down our weekend projects and rushed back to Beads Direct HQ, so we can send out all your weekend bargains from our clearance event!

Amongst all the hustle and bustle of the team packing your order, Holly found a quiet spot to prepare a few extra goodies for our VIB Gold members including a complimentary copy of Shine magazine hot of the press.


If you’re not a VIB Gold member, you can get the latest issue of Shine magazine HERE and find out more about being a VIB Gold member HERE.

Remember, you can share your latest beady jewellery, decorations and accessories with us online! Follow the links below to post your images.

We look forward to seeing what you’re making ready for Summer!


The Beads Direct Team x

Gold Award Celebration!

It’s been a big week for us at Beads Direct and we owe you a massive THANK YOU! We’re celebrating our gold award wins from the International Craft Awards, during our fantastic week of achievements.

The International Craft Awards are hosted every year by Crafts Beautiful where public vote for their favourites suppliers, demonstrators, websites and a whole range of crafting categories. Not only did we win the Gold award for ‘Best Bead Range’ but also ‘Best Jewellery Making Accessory’ for our hugely popular bead board. In this category, we also won a runner-up prize for our professional set of jewellery pliers!

You would think that was an enormous achievement enough right? Well, just yesterday I was informed that the Beads Direct blog has been awarded one of the ‘Top 25 Jewellery Making Blogs’ on the web! The guys at Feedspot voted us 8th place, which is a huge deal for us to be recognised!

This brings us to thank you all for your votes in the International Craft Awards, your continued support to Beads Direct and your direct participation in the jewellery making community. I would personally like to thank all the blog readers, contributors and the design team who help drive the Beads Direct blog. Since I gave it a makeover in Spring 2015, I’ve enjoyed working with some wonderful people who come up with incredibly beautiful designs and even challenged myself and the team to come up with a new Mini-Make Monday project each week. Thank you for all your lovely feedback and for sharing the jewellery that you’ve made, we absolutely love to see your designs! You can share your photos across our social media channels including Facebook, Twitter and on Instagram @beadsdirect.

Thank you again, from the whole team at Beads Direct, we hope you have a wonderful year of creative beading!

gold awards

Goodbye For Now

Hi everyone,

On Thursday 2nd February I will be leaving the lovely bunch of people at Beads Direct to start my maternity leave! I have worked for BD for over 8 years and everyone here is like family to me. My role as Customer Service Manager means that if you have ever phoned BD, you have no doubt spoken to me!

When I joined BD I didn’t know anything about jewellery making but soon got into making Shamballa Fashion bracelets and I was addicted to Kumihimo (I still am). Below are some of my favourite makes:

Image 1image 2

3Here are some photos that highlight some of my favourite moments during my time at Beads Direct, some of which you may remember!





I really have had the most amazing time here at BD, I want to thank everyone for all their support and making my time here so enjoyable (both beady customers and BD colleagues).

I’m sure I will be visiting the office throughout the year so I will say goodbye for now.

Take care,

Love Leah Xx

Farewell Message from Sarah

As many of you know, I have been guest presenting on Create & Craft for 6 years now and have had the privilege of bringing Beads Direct kits to you since 2014. My role here has consisted of designing, sourcing, making and selling hundreds (if not thousands) of kits, beaded jewellery and filming weekly Take a Make Break tutorials for the Beads Direct YouTube channel as well as guesting our TV shows. I have enjoyed all of these aspects, but it has left little time for much else as you can imagine. I have always had a long-term goal of making my own jewellery to sell, returning back to workshop teaching and finally getting around to publishing my jewellery making book. I have decided that 2017 is the year to act upon those dreams.

So it is with a really heavy heart, that the 12th of December will be my last show on Create & Craft, BUT I do hope to return occasionally throughout the year to guest for Beads Direct and assist in a few designing projects.

On a personal note, I am giving myself a lovely little Christmas break for the rest of the month to concentrate on my family and time with loved ones. I’m off to Iceland on the 16th for my partners birthday (that’s something to tick off the bucket list), we have just booked our Wedding for next year so LOTS to sort out  and I have 2 dogs, one of which is an 11-week old puppy, running me ragged. So it’s probably not a break at all! I hope to launch my a little website (definitely a work in progress), I will be running small beading groups from February onwards and will be selling jewellery & crafty makes at little local markets and fairs. So I will be busy, busy but with more time to concentrate on my designs and loves.

I really have had the most amazing 6 years and would like to thank you all for the support along my journey. I have had so many messages and pictures from you over the years sharing your creations and journeys and it has honestly been the reason I do what I do! So thank you. I also had the absolute honour this year to be nominated for two awards in the International Craft Awards 2016 (still blown away by this!) and it has been the highlight of my career. It’s given me the drive to work on my book and I hope to publish next year. That’s if I can ever condense down what I want to put in it! At this rate, it’s going to look like the yellow pages!
pics2The office won’t have too much of a chance to miss me I’m sure, I’ll still be making a regular journey to raid new deliveries, ransack the warehouse and top up on sparkles….I’ve seen what’s coming…..and I don’t want to miss out! I would also like to thank everyone at Beads Direct for all their support and help through the years too. The shows take a huge amount of work, from administration to picking and packing your orders and, I think we would all agree they do an amazing job.

As you may know, the fabulous Debbie Bulford joined our team recently so you will not be left on your own! Debbie has some amazing designs, ideas, techniques and classes to share with you all next year, as well as regular Create & Craft Shows and I couldn’t be passing my beading baton over to a nicer lady!

I hope you all have a wonderful Christmas & that you chase your dreams in 2017.

All my love


See you soon! xxx

NEW French Doll Pendants | Tips & Tricks

To celebrate the launch of the NEW french doll pendant range, we’re offering you a few tips, tricks and ideas to get you started with making your own design! If designing isn’t quite your thing, you can purchase our ready-to-wear French doll pendants, but it’s so much fun to make your own. French doll pendants are a major trend around Europe this winter, so don’t miss out! To make your own, all you’ll need is the doll frame and any crafty bits you have already to customise her look.


How to Design Your Doll Pendant

The Basics

It’s really easy to design your own doll and you should already have all the crafty bits in your stash. Your doll frame comes with a long head pin which you insert through the middle of the frame, then through the beaded head and make a loop at the top. You might like to purchase some fabric glue if you do not have some already.

The Head

Choose your bead! It could be a faceted round, an elegant pearl, a wooden bead or a Swarovski coin pearl! It’s entirely up to you, but we would recommend using a bead around 10-14mm wide. You don’t have to leave it there. Why not make a hat or sparkly crown for extra bling!

The Skirt

This is where you can really let your creativity run wild! Experiment using different fabrics, ribbons, organza material or any fabric scraps you have at home. You could use multiple layers for a petticoat look to make the skirt poof out a little.

TIP To make a ruffled skirt, take a wide piece of ribbon and sew a simple running stitch along the the edge. Pull the thread to bunch up the ribbon and make the ruffled skirt!


Accessorise your Doll

Give your doll pendant her own accessory! Use a jumpring to attach a charm or sparkly bead to her hand.

The Finish

Is your doll pendant going to be bag charm, a key ring or necklace? You will need to pick out a suitable chain, and key ring clasp if required.


Beads Direct’s Doll Design Inspiration

Designed by Debbie Bulford, this beautiful angel with mesh wings is the perfect decoration for Christmas! Would you believe it’s made from an organza bag! Genius idea Debbie!

debbieDebbie wears a gorgeous velvet shawl! The mix of seed beads, bicones and sequins give a real glamorous look!amyAmy has her own seed bead necklace and wears a long pencil dress. So elegant!

witchyDid you spot this little witch over Halloween? She has a hat made from a cone bead!
princess-lauraPrincess Little Laura loves all things cute and pink!

pamelaThe gold and black gives Pamela a regal, Christmassy feel. How cute is the crown handbag?

vickiVicki has a layered ribbon dress and a Swarovski handbag!

Feeling inspired?
Let us know your favourite doll in the comments below.
We look forward to seeing your entry!

enter the competition button



Debbie Bulford joins Beads Direct!

Here at Beads Direct we are already making exciting plans for 2017 and are really pleased to announce that Debbie Bulford has recently joined us as the newest member of our sales, marketing and design team! Debbie is well known in the jewellery making world especially for her bestselling book, “Polymer Clay Jewellery Projects”.  She also has a wealth of experience across a broad spectrum of crafts and techniques, actually starting her career as a fabric designer. We are already lining up some exciting projects to start in the New Year, so watch this space!

Being creative is a way of life for me! There is nothing I like more than a parcel arriving with a new project inside to challenge my design skills, whether it be a simple, elegant selection of beads or a fabulous mixed media bundle. As many of you will know, I have one rule –  never make anything you wouldn’t wear yourself,  you then put your heart and soul into the creative process. I am really excited to be joining the Beads Direct team to explore their comprehensive range of jewellery making products and hope to be on your screens in the not too distant future. – Debbie

Check out some of Debbie’s designs!